Melissa Hart on Branding, Marketing, and the Leap to Entrepreneurship

On this episode of the We Share podcast, Alex and Julie sit down with marketing expert Melissa Hart from Persnickety Marketing and Design Co. Melissa shares the story behind her business name and how she took the leap from a corporate job to running her own marketing agency. She discusses the importance of branding, ensuring that a company's visual identity aligns with its mission, and the value of customized marketing strategies for small businesses. The conversation covers everything from the challenges of entrepreneurship to the need for consistency in social media marketing. Melissa also emphasizes the significance of building the right team and investing in professional help to avoid burnout as a business owner. Plus, a fun side discussion about food trucks and creative business ideas adds a lighthearted touch to the episode. 

Transcript

That's the biggest thing is again, getting down to those roots of making sure. Do you have a Google My Business page? If you don't, you're not a legitimate business on the internet. Facebook talks to Google my business. So does Instagram. So does TikTok. So again, getting those roots built and getting a little bit more of SEO search words and keywords.

So Abby's are on board her. She's fantastic at going through. And she scrubs every single client account on every single platform to make sure you're getting maximized. So it's a lot of bang for your buck.

Today on the We Share podcast, we're joined by marketing expert Melissa Hart from Persnickety Marketing and Design co. Welcome to the We Share podcast I'm Julie. I'm Alex. We share ourselves and we provide a platform for others to share. We believe everyone has a purpose and a story to tell. And we're back on the We Share podcast. I'm Julie and I'm Alex, and we have a guest with us today.

I love marketing, I love design, and she's an expert in it. Yes. And, data that I love about as well. Let me introduce a wife, a mother, a lover of all things creative. Melissa Hart. And she is the owner of Persnickety Marketing and Design Cahir in Idaho Falls. But she does extend to other markets. So welcome, Melissa.

Well, thank you for having me, ladies. So excited to have you here. I'm going to steal Alex's thunder because she said she wants to understand why it's called persnickety. Let's just get that out there. I'm like, we have to hear the story. We talked about it before we we got on air here. We need to understand why.

Persnickety. How did you create? It's pronounced like it doesn't seem consumer friendly. Right. Oh, but I think it's original. But it has marketing a lot of onomatopoeia. And so we like that. It does so, persnickety is kind of a fun thing. I'm born and raised here in Idaho Falls, and so I have a beautiful mother named Jennifer Campbell, and she, was the owner of Persnickety Lemon downtown, clean eating restaurant.

So, as a kid played that little interjection. Yeah. I knew that was downtown, and I wondered if there was a connection. I didn't know this is the code. Yes. So, as a kid, we my mom always used words that I didn't understand to try to expand my vocabulary. She challenged me creatively and every everything that she did, so persnickety was something that was in our vocabulary as a family.

And she'd always tell me there's two different kinds of being persnickety. There's being snarky in mean, or there's being clever. Let's be the clever one. So, she started her little place downtown, and, they had some things come up and she wasn't able to close down. She's been renting that out to another place, and it kind of fell by the wayside.

So when I quit my full time job and I was looking for a company name, it was like, no brainer, right? I'm like, we're bringing persnickety back. So essentially, it's the beginning of our family empire. She just doesn't know it yet. Yeah, she planted the seed. So did you take, place in that building? So we are soon.

Yes. Okay, first, we're going to be on the corner of Park and Broadway. So we're getting our new location. I love the vibe of downtown. So funny for you guys. Let's go. And it has. Yeah, it's definitely updated. A lot of great things going on. Oh for sure. The neighbors are good so I can get unlimited pizza. Haha I you lives right there next to the slice.

Yeah for oh my goodness that's going to be awesome for you. Yeah it'll be great. It's a really fun step for us. Six months ago, if you'd have told me that that was on the menu, I would have literally fallen out of my chair. So it's a thing that you were going to pivot that might even have an office?

Yeah. What brought about this? Like this change. Moment, moment. What was it? You know, so I think ultimately what happened with me in my life is I kind of made a commitment to myself about 15 years ago of working a job every day that I do not enjoy or that I'm miserable or I'm stressed or I have all of these things going on and I get there and I just can't handle I won't do it again.

So I started feeling that creep at my last job of like, not feeling fulfilling as a mother. And I just felt like everything was just kind of out of whack. And so I literally had a conversation with my husband and I said, hey, is it weird if I'm ready to go out on my own and do my own business?

And he was like, seriously? It's like, you want to do that? And I was like, yeah. And it literally that was a conversation. It wasn't like, oh, well, we'll see. It was like, okay, I'm doing this. So I gave notice that my job had the best coworkers, cried for like a week and, literally took the dive and had a company name and LLC set up.

Within two weeks, we were fully rolling with three clients and going, what in the world am I doing right? Yeah, well, you learn as you go. Oh, absolutely. Absolutely. But in the wise words of Bob Ross, happy little mistakes happen all the time. And there was probably mistakes, but they were good. Oh for sure. And they happened daily.

Still, the growth that we've been experiencing is just insane. When you work in marketing, you expect that, you know, like, oh, let me follow your social media pages. Let me do this. I'm not even to that point yet because I'm so busy handling clients. It's just been crazy. It's been a good crazy. Who were your first three clients?

So, we were really excited. We got brought on from Salt Lake City to work with Chow Trucks, which is a food app for food trucks. They do scheduling, marketing, advanced options for their schedule. They do catering. They now do delivery through the app so you don't have to DoorDash, which saves a ton of money on service fees for food trucks.

But it's putting them out there. So we helped them brand launch. That was our very first client, which is a huge start, right? Yeah, I mean, yeah. How did you get connected with them? I find you you know, I was really, really lucky. A friend of mine does some creative directing and commercials for them in some ads, and he's like, I've got the person for you.

So we met and it literally just took off right at the right time. Perfect timing is everything. It is. It really is very lucky. That's awesome. And then second and third client, I have an idea for chow trucks. First them. Yes. Let's hear it because you're. It's lunchtime I am hungry hungry? I shoved a whole bunch of yogurt in my face before I came.

I'm, like, sitting here drinking my athletic greens. Yeah, trying to fill it. Yeah. For several years now, I've had an idea for an app, but I don't want to do any of it. But somebody needs to do it. Awesome. Okay, so think about how, like an ice cream truck works, and they go through neighborhoods and you hear the bell, and the little kids come running out.

Yeah, I think there needs to be a taco truck that does this. Oh, genius. Plain Mexican music. Yeah. But also, you follow them on an app like Chow trucks. Exactly. And you know, when they're coming, and then you just are like, yep, deliver to me and you get it. And they drive a route every night and they're just going through town and it's a taco truck.

And it's like the ice cream truck is a great idea. And it's like Taco Tuesday. Every Tuesday they cruise through the neighborhood. Oh, I oh, we're on to something. Taco Tuesday. Yeah. All right, let's get a food truck going. I eat tacos every Tuesday like I am. It's religion for me. I don't want to do food, but I think that that would kill.

I love that idea. I love that idea. And I think that that's the best thing about this app is like, that would be a collaboration, right? So anybody that's listening and you want to get that going, call us. Yeah. We're ready. We will assist. So let's talk about the other two. Yeah I just love hearing. Yeah. So I come from a background in mortgages and real estate.

So, a lot of property management. And so, realtors come very easily to us as far as knowledge base goes. So, we brought on a couple local realtors, Danielle Hanson, shout out to Miss Danielle Hanson for taking a dive with us I love her. Yes, Melissa Rodriguez is also another awesome, awesome client of ours. We've now I can expand it much, much more.

But we started with them. And then, let's see who was that was kind of like two and three right at the same time. Timothy Sampson with, Highlands. And she's your sister. She is my sister. Yeah. She is a phenomenal lender. She had done a company change, would work together for a little while, and then I was, like, so sad.

I know most people don't want to work with their siblings, but I'll tell you what. Tara and I were magic. And so far, I've been helping her on the side with marketing. That's another reason why I jumped on. Like, I could really do this full time by myself and, like, actually help people versus be restricted, right? Makes sense.

So, yeah, you just have a knack for it. Yeah. Oh, well. And you can tell you're super happy and excited about it. Yeah that's what I love okay. So explain the layers of design and marketing because marketing makes sense to people that, hey, you're figuring out how to get this business out in front of other people. What do you do on the design side?

And is there more to marketing than what I explained? Absolutely. So I think that what sets us apart a little bit differently in my business model, in kind of our goals, we're unlike anybody else in town. The reason that is, is because we focus on brand management and development before we start kicking everything else off, so we get the roots going.

So, for small businesses, a lot of times you're like, I've got my logo and I'm ready to launch on marketing, and I'm going to do great on social media. And then it dives, right? Oh, I've had this conversation. I mean, because I'm, I'm a brand manager. So exactly. That's the number one thing. It's shocking. It is when I meet new business owners and they and they don't really know logo is branding, right.

They're like, oh, I have a logo. I'm ready to go. Yeah. So putting those roots underneath you is really, really important. So we handle from point A to Z. So what would happen? Let's say that you come to me and you're like, okay, I've got this idea for a business and I just, I know what I want for a logo, but I'm not quite sure.

We do everything from developing your brand all the way through. So your website, landing pages, all of your graphic design. But we're very, very persnickety about it, right. So we use that word again, very clever and very picky. I like to make sure that your colors match your personality like an interior design. Right. We interior design for small business.

It's not so much of, here's your logos and your fonts and your PNGs and your PDFs. Now go put it on a t shirt. It's much more intricate than that. We like to make sure we're aligning your goals, helping you get a business plan in place, and then we go forward. So that launches into the social media aspect.

We do all of custom graphic design on every single image that we put out, every video that we do, we do the content shoots, we do the fun experience and all of the things and that, that kind of trickles to our posting. We do it for you. So a lot of places will prepare your content, give it to you.

You're like, okay, here you go. We actually launch it, circulate it and make sure make sure it it goes some. It's delivered. Yeah. How how big are you. How how many people. So I have five people working with me right now. Six coming on soon. In six months. Guys, it's been wild. I did the first two months all by myself and did everything, and I was like, yeah, this will be such a fun little thing to do.

And then I was like, oh, and then you weren't sleeping. So. And with the little kids, right. I'm like, all right if I ever want to see my family. So, I didn't have to go far. I literally talked to the people that I knew and made some convincing arguments to have them come over with me. And it's people I've known my whole life.

So I have, amazing. Marissa hockey. That's local here. Coincidentally, she was friends with my little sister growing up, and she went to BSU and got her degree in marketing, creative design, and creative writing is a genius. And I pulled her in first. And then from there, we picked up momentum and grabbed all my other creative friends to kind of get this, like, female powerhouse, awesome team.

Oh, I love it. I love the fact that it's all female. Yeah, it's pretty cool. I mean, we would we wouldn't be objective to add some guys to the mix. Don't get me wrong, there's some really strong editors and videographers in town and we're like, there are. Yeah. And I think that's good too. But I love it when women empower women.

What I mean by that is I like there should be no threat at all if you all believe in each other's success. That's how everyone gets higher and better and stronger and bigger and all of it 100%. It's when we compete against each other that it starts to go bad, right? Or thing from a scarcity mindset. Yeah, you have to have an abundance mindset.

And if all of those women are joining together with an abundance mindset and combining that with creativity and skills, unstoppable. So what did you get a degree in college? So you in marketing. I'm so funny. So I, I went to college and I was like, I am going to just, like, conquer the world. And it's going to be great.

Now, first of all, I spent my entire life thinking I was to be a country music singer. That kind of failed. All right. I did musical theater, very theatrical for them. Yes, yes. And I was like, okay. And then I hit about 17 and went, okay, that doesn't seem really realistic for me. Probably like maybe no, no, not going to do it.

So, I went started going to college at ISU, went to college here locally, and my husband was going to college at the time, and we hit the recession, right. 2009 crash. And I made the choice. Do I finish college or does he? Right. So I took an amazing job for $11 an hour, right. The big kid job.

And I went put him through school. His parents help and my help. We got him through school. He got his degree. He's super successful, and I never went back. And I'll tell you what. I will never regret that because the streets smarts that I gained working in property management for 15 years built every single business foundation and knowledge that I can bring to the table right now.

So it's kind of cool. Now, I'm not saying you should go to college, kids go to college. Yeah. If it calls to you, go do it. Like I didn't think the last time I checked the the knowledge retention from your four years in college is about 7%. Mine was probably about point five. Yeah. You just don't take wasn't feeling fulfilled, right?

Yeah. You just don't take it forward with you. I know there's jobs that need a little piece of paper to go along with them. I have a son who's in our end. He's in nurse practitioner school right now. Thank goodness I have. Yeah, right. But there doctor, please. Yeah. Go to when you're you're doing jobs where natural skill and drive means more than what you learned in a classroom.

I totally get well. And I got the point. I was like, I'm going to go back. I'm going to go back. I'm going to go back. And I just I never felt the calling to do that because I was succeeding. So well professionally, financially. I just I think thank you to my mom and my dad, but I've worked since the time I was 12 years old.

So for me it was like, not hard to make the next step decisions without furthering education. And I know that's kind of taboo, but like but no, it's it's true though, it I, I can say had I not got my degree before I had kids, I might not have finished it. Like just because that weighs into it. Like, am I going to take time away from my kids to go get a piece of paper?

A lot of people do online now, and that is very convenient. I wish I would have had that been an opportunity. I'm getting old, but that, like that wasn't really a thing then, right? No it wasn't. Yeah. For sure. So now I'm like well I'm not going back now. Yeah. Well if you don't need to and you can learn so much just there's different certifications online courses that you can just take to better yourself right.

That aren't. Especially if you see a weakness like okay, I want to be better at the finance part of this. You can go and take a course with that and be done and, and just carry. Right, which is what we do. Like right now I'm doing the EOS program. On if you guys are familiar with Trisha Drake. But that has been more valuable than any college course I have ever taken.

And, we're hitting another classes next week. And I'll tell you what, like, I am all in with the program because it's literally bringing that financial education aspect to the table. And it's, you know, I'll be certified, right? Oh, yeah, I'll have all of the things. But it's a wonderful program and that's that's my challenge to myself. My education right now is, is doing that.

And it's it is definitely a commitment. Oh yeah. Time commitment here. Yeah okay. So you do the social media for people. You post. Do you handle their website. We do. So we do custom landing pages. Or we can do adapt adaptations on websites. So when we say website we're talking we want an interior design. We want to take a 1995 page and we want to cosmetic like a refresh facelift.

Yes. So you're not that's what we and the different pages I it's more the esthetics. We want the esthetics because a lot of times you have a really good route and a really good website. But what we hear from our clients constantly is I like the way it's functioning. I hate the way it looks right? And to me I'm not.

Looks aren't everything, but they sure do help. Yeah, they sure do help. So, we do the whole refresh and rebrand. So if you're doing branding with us and you're going through that whole terrain, things need to match. They need to be cohesive. That's what the consumer is looking for. That's what's familiar. That's what they're recognizing I love it.

Yeah. This is great. Okay. Let's talk about like what was your initial little seed that you planted and how did it change as you experienced all these different things? You know, I think that initially, working for a corporation my whole life, was a little bit of my motivator. I've spent my career making other people rich.

We'll just. We'll just see it that way. I don't apologize for that. I know, and I don't want, I don't I have had some great bosses and some great companies that I've worked for, but I was sick and tired of having creative restrictions when I'm working in marketing full time and I'm told, well, we can do this, we can do that, we can't do this.

We shouldn't be doing that by people who don't work in marketing. Right? And so to get that creative flow, I had to have ultimate control, right? So that's where the seed was planted. And then I just started helping people a little bit on the side and things started progressing. I'm like, okay, like this. This needs to be what I'm doing.

I'm like, I'm happy, I love this. And that's kind of where things trickled and started to snowball, right? It sounds like you found your flow and you're like, okay, this is in alignment with what I want. But I had some amazing bosses that literally that conversation was, I think I'm going to give notice. And they're like, you can't you can't go anywhere.

And I'm like, guys, I think because they didn't want to lose you. Yeah, well, and at that point, like, things are so fantastic. I didn't have a bad reason to leave, but it was like the opportunity of me to be able to, in my mind, I'm like, oh, I'll be able to go to my kid's performance at 3:00 in the afternoon.

Oh, I won't need vacation time. I won't need these things. Now, being a small business owner, everybody's laughing out loud right now because. Right, it gets worse because you end up working the more you do. For now. For now. But again, self-discipline will come with workflow. Yes. Well, when you create systems. Yeah. I've always said to those bosses that taught you so much and we're sad for you to leave.

That's when you know you've been a good employee. Is that if you left and then you went back to them and said, hey, I didn't love being a small business owner, can I have a job in your business again? And they'll take you back with arms wide open, right? You know, you did the right thing, right? And and sometimes things work and sometimes they don't.

I'm so happy for you that it's being successful. And we should just keep selling. Yeah. Going to it has been you know I think the growth is important. But like I'm not a person to put on the brakes, so that could be a downfall or that could be a good thing. But like, we're putting on the gas.

I think what we're doing right now is something that the local economy doesn't have. The little guy doesn't have the opportunity to know how to make their business successful. And these people are spinning their tires. Well, I don't know. I do yeah, I would say they just that's not their niche. And so they need help. There's definite need for that.

My call out to people is make sure you have a budget for it. Yes. Because that's the number one thing I see the most is that they plan this business and they have these ideas, but they don't have a marketing budget. And that's the one of the biggest errors they could make. Yeah. And I think we're in this new day and age where social media is so important and it scares anyone over the age of 25.

Right? It's a scary, scary thing because we didn't grow up with it. So that's kind of something fun because I'm, I'm, I'm 35 years old. I'm almost 36. I think I lose track. But the nice thing is, is I can the people who are in the shoes of owning businesses, the majority are that need help are my age.

And they're like, what the heck is Instagram? What? Like so I can help by that because they're like, I know it. But I guess I've been in marketing for a while because that's where your brain works, right? Yeah, yeah. And and you'd be really since 2011 when I launched I'm business, you know, Facebook had been around for what, 2 or 3 years, something like that.

So I, I used it because I learned as I used it 100% and thankfully I had little kids that could help me. Right, too. I mean, teens, that's probably why you were able to kind of identify with it a little bit more, right? Because I had teens at the time that were very into it. Yeah. Now they're not they don't they only really like to just scroll on TikTok and like reels.

They don't like Facebook. But are they booking pest control or buying honey from brownies. No no, no. So that's that's the hard part too is if you don't know who your audience is, a lot of times it's like, oh, I'm on social media. People can see me. Who's your audience? Who's going to spend the money with your business?

Right? Right. I would also warn people that in the industry we're in, the algorithms are changing day. Oh yeah. Daily. And so you think you have a oh, I know how this works. I promise in three weeks, three weeks, it's going to be different. It's the truth. It is. And so you need somebody who's doing it all the time to keep you fresh on how they have changed things, how they're swapping things out.

What is geofencing like? All of it needs to be in there so that you're actually the money you spend. Marketing actually goes somewhere is yeah, is actually doing what it needs to do. You have a like a techie person, like one of those. Yeah, gurus behind the scenes. There is there is the the biggest thing is like finding consistency.

Right. And you can be the smartest person and think that you understand everything with social media or posting and doing things. But if your profile isn't set up right, doesn't matter. Yeah. Doesn't matter. And that's that's the biggest thing is again, getting down to those roots of making sure. Do you have a Google My Business page? If you don't, you're not a legitimate business on the internet.

Facebook talks to Google my business. So does Instagram. So does TikTok. So again, getting those roots built and getting a little bit more of SEO search words and keywords and all the nerd stuff. Right. All of the things, to make sure that that's set up. And that's what our onboarding team does. So Abby's are on board her.

She's fantastic at going through and she scrubs every single client account on every single platform to make sure you're getting maximized. So it's a lot of bang for your buck, right. And a lot has changed in the last few years on that. The business side, they've added more layers 100%. And you know, a lot of people have personal profiles and they're like, I'm posting my business.

And I'm like, do you have a business page? Oh, I don't need one of those. Oh deary. Yeah, I have one. But I got to like you got to drive that traffic problem. It's like, I don't want to post anymore. Like I force myself to post. It gets a little like. So that's why you do a content shoot once a month or once a quarter with us.

And we just handle it. Right. Okay. So say we were going to do that. Yeah, that was to. Right. Like what does it cost to be a client. So it really depends on how many posts a week we're going to be doing for you and what you need. So initially, we do a one time onboarding fee and we're going to go through and again, like I said, we're going to make sure everything's going to succeed before we start posting.

If you want to do social media, a lot of people are like, and then we go through and we do a custom content shoot, photography, everything right up front. So everything's fresh because I can't prepare content for you unless I have the content to prepare. Right, right, right. So we make sure that everything's really good, high caliber, branded and really well.

We throw it into the editing pool. So if you're doing, our most popular packages are the social spark package, a hundred bucks a month. We handle everything. It's so affordable, you guys. And yeah, there's a reason because we're we're working with small business. Right? So you get an. So think of your marketing team. You get a brand manager, you get an editor, you get a content specialist.

You have someone writing your captions and all your hashtags and researching all of the fun things. And some of this goes over business owners heads because I don't want to. Well, they're worrying about other things. Yeah, well, you should be. You should be selling your business, not be posting on TikTok every day. Well, okay, well, here's the deal.

My husband is, an electrical contractor. He also has jellyfish lighting as the side. Yes. So important to have it out there in the social media realm. The jellyfish especially right. He doesn't want to be good at that, I know. Do you know what he wants to do? He wants to do kik electrical work and and seamless. Right as Harley and.

Right. Yeah. That's what he should be doing. Right. Because that's why I exist. Yeah he does. So that's what that's why small business owners need to look at that and go I get to free myself of that. And it'll be a return on your investment. Absolutely. You can pay someone else to do it and you can. And you need that money.

You need it. You know, social media is always the the hardest thing, I think for people they are trying to, like always be like, oh, I should do that. Oh, I should do that retroactively. And trying to drive it and it you just you can't ever catch up unless it's your full time job. It is a full time job.

It is a lot. It is a lot. Okay, I have a crazy question. Are you ready for this one? Ready is Mac or PC. What do you do all the work on? Oh yeah. You know, it's funny. If you open up my bag right now, I have one of each. Do you really? I do, yeah, I do, I think the it depends on what you're doing with it.

Right. I love to edit on my Mac. I absolutely despise it on a PC. So. Yeah, it you know, it's hilarious about this is for my other podcast on my desk at home, PC Mac. I do a majority of the work on the Mac. The PC is sitting here for the stuff that I want to do that I don't like the way the Mac does it.

It's so true. It's a good combination. That's actually every single person on my crew is the same thing. We have both well, and as a business owner, I think you have to play with both because you are gonna have to know both. You are going to have clients that just are like, no, I've got my galaxy here. Like I hate Apple.

And you're like, well, okay, well then we can't group text message. Yeah, right. Yeah. We all have that friends that doesn't have the apple. My sister. I'm calling you out right now to get all jacked, and you're like, sorry, we're going to have to do separately. Yeah. It's so true. It's so true. Okay, what part of persnickety have we not covered yet?

Is there any part that you wanted to talk about? You know, I think that mostly, just kind of knowing and hitting hard that if you feel like you're stuck and you don't know what to do to, like, take the step. We need to talk. I do business consulting. I do social media classes, all the education courses and things I do.

We teach business growth. On Facebook. It right now is the fastest way to grow. Your audience is on Facebook because there's a button for that Instagram. You have to kind of do it manually, right? Or you're buying your traffic through ads. So if you're paying for ads right now and you have not groomed your accounts and have the foundation under you, you need call me.

You absolutely need to get in, get it call. So yeah, yeah, because if you're paying for ads and you don't have your links and everything back LinkedIn, SEO certified, you don't have all of your captions and your bios matching and your handles and everything consistent. Those ads are going to fail. And we need ads right? Ads are super important.

So getting that foundation underneath you, I'm not going to tell you, hey, you don't need to be doing ads, but you do need to be posting consistently to pair with ads or you're doing yourself a disservice. So you do need both in your marketing budget. Absolutely. Awesome. So how do they find you? Yeah. So, best way to find me is call me.

I'm a busy lady. We run around, 100 million miles an hour. So phone numbers (208) 681-3654. And you can also, I would say check out my Facebook page. Guys, you might be you're you might be embarrassed. You might be embarrassed. Right now we're just transitioning everything over. I've been operating out of my personal Instagram and Facebook accounts, and I haven't even had time to move my social media.

So this will be the first month that we're actually going, hey, we're ready for business because we've been so busy on word of mouth. Oh that's awesome. It's a common good problem to have right now. Good for you. Good for you. All right. We ask every person who comes and joins us here on the We Share podcast to share.

That's the point of the podcast. So we ask you to leave something with us at the end of the podcast. It can be life advice, it can be business advice. It can be a funny story. Whatever you want to share with our listeners. Wonderful. So I guess advice is kind of the the mode that I'm in right now.

Small business owners, everyone out there that owns a small business, you are going to have Mondays like today has been a Monday, right? Like my biggest advice to you would be get the right people, commit to them, have them commit to you, and don't try to do it yourself. Right. Delegation is my biggest advice for anybody listening is find.

Find your people. Find your person, find your culture and then put on the gas. I love it. It's a great, great, great advice, great business philosophy. Well, thank you so much for joining us today. And throw that phone number out one more time. Yes. 208681365 or. All right. Hey, let's let's help our increase our speed. Gas. More word of mouth.

Yeah. We're having a rapid spread opening up soon. So, you just walk right in. Come see me.

Thanks for joining us today on the We Share podcast. If you've loved what you've heard, please give us a five star rating. Tell your friends and share this show. You can also follow us for recipes, lifestyle and fashion tips, book reviews and more on our podcast.com. Join our share squad and sign up for our newsletter there. We would love to connect with you.

We share on TikTok, Pinterest, Facebook and Instagram. Give us a follow a big goodbye squeeze and sending you all our love from Alex and Julie! Join us next week on the We Share podcast.